Ayan
Brand management for the AI era

There's a version of your brand you've never read. It's the only one customers meet.

AYAN makes sure AI gets your brand right, in your words.

Request a Brand Reading →

The machine has already met your customer.

That conversation happens before anyone reaches you.

Every day

a buyer asks a machine what to choose.

In your absence

it answers in words nobody at your company wrote.

The AYAN loopA story is being written about you by ChatGPT, Gemini, Perplexity and Claude. AYAN sees every answer, decides the one brief that matters, acts by drafting the fix with proof, and verifies it actually moved. Your brand base feeds it, your teams ship it through the MCP server, and the loop closes.A story is being written about you1,248 ANSWERS READ EVERY WEEKSEEreads every answerDECIDEone brief that mattersACTdrafts the fix, with proofVERIFYchecks it actually movedBRAND BASE · your brand, authored onceYour teams ship itBrandMediaAgentsFrontlineVIA MCP SERVERTHE LOOP CLOSESYOUR STORY, BACK IN YOUR WORDSThe AYAN loopA story is being written about you by ChatGPT, Gemini, Perplexity and Claude. AYAN sees every answer, decides the one brief that matters, acts by drafting the fix with proof, and verifies it actually moved. Your brand base feeds it, your teams ship it through the MCP server, and the loop closes.A story is beingwritten about you1,248 ANSWERS READ EVERY WEEKSEEreads every answerDECIDEone brief that mattersACTdrafts the fix, with proofVERIFYchecks it actually movedBRAND BASE · your brand, authored onceYour teams ship itBrandMediaAgentsFrontlineVIA MCP SERVERTHE LOOP CLOSESYOUR STORY, BACK IN YOUR WORDS
What AYAN is for

The question isn't whether the machine mentions you. It's what it says, in whose words.

Being mentioned is not being chosen. The machine files you in a category, pairs you with competitors, repeats some claims and ignores others — then recommends accordingly. AYAN reads that version, finds where it drifts from your brand truth, and corrects it at the source.

Request a Brand Reading →
LIVE READING · FRI 06:12AYAN · DRIFT MONITOR
3 DRIFTS FOUND

READ ACROSS 4 MODELS · 1,248 ANSWERS EVERY WEEK

Which premium natural skincare is worth it?

“Ember is an affordable1 natural skincare option. If price matters, Moss is the safer pick2.”

3your founder story: not found

The machine's version of a brand, read live across four models. Illustrative, fictional brand.

WHAT YOU WROTE · BRAND BASE

“Crafted in small batches since 1972. Premium, never discounted.”

VERIFIED SOURCE

What the brand wrote in its Brand Base: the words every correction points back to.
1NOT YOUR WORDS2A RIVAL'S FRAME3YOUR STORY, MISSING

This answer repeats every week, unless it is corrected. AYAN corrects it at the source →

The platform

Track, interpret and act across AI search and agentic commerce

The See screen, a weekly Brand Reading: how the models see you this week, scored across six dimensions. Illustrative, fictional brand.

01 · SEE

See what the machine believes about you. Every week.

We compare what your brand intends with what the leading models actually say about you, across every signal they pulled. We score the gap on six dimensions, show which competitors they pair you with, and trace every claim back to the page, line or review that fed it.

  • Perception ScansWhat each model understands about you, scored weekly across six dimensions.
  • Insight StudioTrace every claim back to the page, line or review that fed it.
Inside SeeBrand Base →Perception Scans →Insight Studio →
The Decide screen, the Monday brief: what moved, what it costs, what to greenlight. Illustrative, fictional brand.

02 · DECIDE

Decide what to change, before reality drifts.

One executive read every Monday. What moved in how the machine sees you, what it costs, what to greenlight. And before any campaign launches, we check whether its story matches the one the machine already believes, so you do not spend into a conversation you have already lost.

  • Campaign CheckVerify a campaign tells the story the models already believe.
  • Comex ReadA board-ready narrative of what changed and what shipped.
Inside DecideWeekly Brief →Campaign Check →
The Act screen: actions routed to the teams that own each fix, with proof attached. Illustrative, fictional brand.

03 · ACT

Make the correction land. Across every team that owns your brand.

A diagnosis is not a fix. Every gap becomes an owned action, routed to the team that owns it, in the tools they already use, with the proof attached. Web teams get the page edits. Retail gets the corrected copy. Sales and care get the aligned answers. Nothing waits in a slide.

  • FrontlineAligned answers for every sales, retail and care conversation.
  • ActionsEvery gap routed to the owning team, with proof attached.
Inside ActGEO →Frontline →Actions →
In the product

Four surfaces, one brand truth.

What the loop feels like day to day: the reading your team opens, the answers the field gives, the endpoint machines query, and the tools where fixes land.

01 · AI VISIBILITY

What AI asks, and what it answers.

Every question buyers put to the models about your category, which answers name you, and the sources that fed each one. Read weekly, scored, traced.

“Is small-batch skincare worth the premium?”HIGH VALUE
“Which natural brands are truly sustainable?”RIVALS ANSWER FIRST
“What does dermatologist-tested mean?”OPEN TO OWN
Inside Perception Scans →

02 · FRONTLINE

The same answer in every conversation.

Sales, retail and care answer from your Brand Base, on WhatsApp, in the moment. One brand truth, kept current every week.

Is it really never discounted?
Never. Premium since 1972, crafted in small batches.SOURCED · BRAND BASE
Inside Frontline →

03 · MCP SERVER

Your brand, served to machines.

Agents and assistants query your Brand Base over the Model Context Protocol: attributes, products, proof. llms.txt and JSON-LD ship alongside.

▸ tools/call · brand_base
→ positioning · claims · proof
200 · served in your words
For technical teams →

04 · INTEGRATIONS

Signals in, corrections out.

Search Console and GA4 feed the reading. Every delivered fix lands in your Slack and on a signed webhook, proof attached. Nothing waits in a deck.

INSearch ConsoleGA4
OUTSlackSigned webhooks
All integrations →

ARTIFACTS SHOWN ARE ILLUSTRATIVE · FICTIONAL BRAND

Trusted by
talabatCaloGBE InnovationOccitane en ProvenceVirtue LabsNinjooHerringbone Search Aneeq
FAQ

Straight answers.

See all questions →
From the field

Latest news and updates from the AYAN team

View all posts →
The Label Is Not the Answer.
Sep 16, 2026 · Engineering

The Label Is Not the Answer.

Chakir EL MESSAOUDI, Co-founder, AYAN
You can buy the slot, you cannot buy the sentence
Sep 1, 2026 · Engineering

You can buy the slot, you cannot buy the sentence

Chakir EL MESSAOUDI, Co-founder, AYAN
The AI Visibility Playbook for Retail & Luxury Brands
Aug 18, 2026 · Insights

The AI Visibility Playbook for Retail & Luxury Brands

Chakir EL MESSAOUDI, Co-founder, AYAN

Your data, your brand, your control.

Your data is stored in Europe. Privacy by design, GDPR aligned. Your brand content is never used to train other AI systems. Your Brand Base, briefs, scores and board reads belong to you.

Request a Brand Reading →